The executives of the College of Communication Arts congratulated Mr. Arm Wibul Leeratkajorn on his appointment as Acting Managing Director of Television Business at BEC World Public Company Limited (Channel 3). They also discussed educational approaches that go beyond academics, given the College's ongoing collaboration (MOU) and support for various projects with Channel 3. A key focus of the discussion, according to Mr. Wibul, was maintaining the communication of Thai identity, promoting Thai culture and key national characteristics such as food and products, and fostering the creation of diverse Thai-themed content. 

He emphasized the need to disseminate student work through Channel 3's programs and media platforms, including Channel 3 Plus, to enhance student learning. Associate Professor Kanyapat Uthapao, Dean of the College of Communication Arts, offered suggestions on collaborating on content production that benefits society and addresses evolving contexts such as longevity, the 10+ media industry, and leveraging resources to increase the university's revenue.